Marketing Associate

Caitlin Edwards

Caitlin Edwards

Caitlin Edwards

Caitlin Edwards is the Marketing Associate for the Church Law & Tax at Christianity Today. In this role, she creates and executes marketing plans to grow online subscriptions to the Church Law & Tax website.

Caitlin also helped launch ChurchSalary, Christianity Today’s newest website, which went live in June 2018. She created and managed the ChurchSalary marketing plan for launch and continues to expand these marketing plans to grow the ChurchSalary audience.

Caitlin’s favorite thing about marketing is getting in front of an audience in more personal ways. Caitlin does this by being a storyteller for the brands she believes in through social media, content marketing, email marketing, design, and advertising. She also enjoys building Church Law & Tax and ChurchSalary’s audience by creating a more in-person presence through webinars and at conferences.

Recent Articles by Caitlin Edwards

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3 Tips for an Effective Communication Strategy
Managing Your Church

3 Tips for an Effective Communication Strategy

Start making a plan today.
How to Ensure Fair Salaries for Your Church Staff
Managing Your Church

How to Ensure Fair Salaries for Your Church Staff

Find out more about an exciting new compensation resource for your ministry.
Child Abuse Prevention and #MeToo: How to Protect Your Church
Managing Your Church

Child Abuse Prevention and #MeToo: How to Protect Your Church

What to consider as you create plans and policies.
5 Ways to Protect Your Church
Managing Your Church

5 Ways to Protect Your Church

How to implement thorough policies and procedures.
How to Finish the Year Strong
Managing Your Church

How to Finish the Year Strong

Get a head start on year-end tasks.
Planning a Pastor’s Retirement
Managing Your Church

Planning a Pastor’s Retirement

Learn key strategies and find out your options.
Are Your Church IT Policies Too Restrictive?
Managing Your Church

Are Your Church IT Policies Too Restrictive?

Promote collaboration across church staff with these key reminders.
5 Tips to Increase Giving This Summer
Managing Your Church

5 Tips to Increase Giving This Summer

Practical ways to encourage donations during these typically slower months.
9 Tips for Planning a Safe VBS
Managing Your Church

9 Tips for Planning a Safe VBS

How to prepare for this significant summer event.
5 Free Articles for Child Abuse Prevention Month
Managing Your Church

5 Free Articles for Child Abuse Prevention Month

How your church can take steps toward awareness and prevention.

ChurchSalary

ChurchSalary

Experience a whole new way to set compensation. Eliminate the guesswork – get access to detailed compensation reports in just minutes.

12 Law & Tax Guidelines for New Ministers

12 Law & Tax Guidelines for New Ministers Member access only

Essential knowledge to ensure legal and financial clarity and integrity in ministry.
Setting Wages and Benefits for Church Staff

Setting Wages and Benefits for Church Staff Member access only

This training download addresses key aspects of compensation planning for church employees.